Associate Vice President for Member Engagement
The Opportunity
The Tuition Exchange is excited to invite applications for an Associate Vice President for Member Engagement. The AVP for Member Engagement will take the lead in developing and implementing services and systems designed to enhance the Tuition Exchange experience for constituent groups. Working closely with the President and the Board, the AVP will serve as the primary relationship manager for Tuition Exchange member institutions through targeted outreach, digital communications, and a robust set of online resources. The AVP will play a critical role in the implementation of the Tuition Exchange Strategic Plan, especially as it relates to membership retention, satisfaction, growth, and engagement. This is a fully remote, full-time position with a competitive compensation and benefits package.
The Tuition Exchange
The Tuition Exchange, Inc. is a 501(c)(3) non-profit organization committed to affordability and access through tuition scholarships among member institutions. Currently supporting exchange programs with over 700 institutions in the US and abroad, the Tuition Exchange allows eligible students to choose among a wide range of academic programs and pathways to achieve their goals at minimal cost. Over 7,800 students currently receive $265 million in Tuition Exchange Scholarships from the member institutions. The work of the Tuition Exchange is made possible due to the stewardship of its Board of Directors and a dedicated staff of four full-time employees, all of whom work remotely from home offices across the US.
Essential Duties and Responsibilities
Essential duties and responsibilities include the following:
Institutional Member Support and Engagement
- Design and deliver online resources that strengthen the Tuition Exchange’s value proposition for member institutions as measured by engagement, retention, and satisfaction.
- Provide robust resources to train and support staff at member institutions who are responsible for eligibility and funding certifying students and employees for initial and continuing scholarship eligibility.
- Manage day-to-day interactions with member institutions via email including systematized responses for various campus-based constituents (Tuition Exchange Liaison Officers and campus decision-makers).
- Create an annual calendar of events to include workshops, webinars, and periodic meetings with Tuition Exchange Liaison Officers.
- Explore new ways of leveraging the Tuition Exchange to assist member institutions.
- Ensure that member resources are scaled to accommodate growth as the Tuition Exchange broadens its reach to accommodate an increasingly diverse set of institutions.
Systems Development and Oversight
- Enhance the new administrative system based on feedback from institutional members.
- Create and maintain a web presence that gives interested parties the information they need.
- Provide member institutions with resources to refine institutional business processes and share best practices to optimize the user experience, especially for Tuition Exchange Liaison Officers.
- Test and assess the effectiveness of Tuition Exchange services through focus groups, surveys, and web analytics to ensure broad and active participation across institutions and among diverse stakeholder groups.
- Facilitate member access to reports and insights that capture key operations and performance metrics for individual institutions and the Tuition Exchange overall.
Strategic Communications
- Develop, implement, and refine communication plans and materials in support of the Tuition Exchange mission and membership education.
- Participate in the development of announcements, news releases, and other elements of a public relations strategy to raise the visibility and impact of the Tuition Exchange.
- Collaborate with the President to create and implement communication strategies aimed at target audiences.
- Identify new opportunities to collaborate with member institutions and affiliates that drive mutual value, expand membership, and grow revenue.
- Represent the Tuition Exchange at select recruitment events, professional meetings, and conferences to help raise awareness of Tuition Exchange opportunities and impact.
- Serve in the absence of the President in overseeing the organization's activities.
Skills, Qualifications, and Abilities
- Bachelor's degree required. Master's degree preferred.
- At least ten years of increasingly responsible higher education leadership experience, preferably in roles that involved responsibility for financial aid, admissions, or enrollment.
- Strong project management, organizational, and analytical skills and the ability to develop recommendations and communicate clearly in writing and verbally.
- Active commitment to making postsecondary education accessible and affordable for students of all backgrounds.
- Familiarity and proficiency with marketing and engagement tools (website, social media) to share information and promote member engagement.
- Excellent interpersonal, written, and oral communication skills with the ability to do in-person and online presentations.
- Experience with developing and delivering training resources to higher education staff.
- Ability to create online tools and disseminate information to target audiences compellingly through a range of digital channels.
- Extensive professional network and strong track record of collaborative leadership.
- Self-starter, able to work independently, and entrepreneurial; enjoys creating and implementing new initiatives.
- Exhibits positive energy, creativity, and leadership with a strong solutions mindset and service orientation.
- Establishes sincere commitments to work collaboratively with all member institutions, Board members, program participants, and other supporters in building positive relationships.
- Hands-on experience with a tuition exchange program at a member institution is strongly preferred.
- Expected to be available in a variety of time zones to accommodate national and global membership base.
To Apply
Interested candidates should submit a resume and a letter of interest describing their unique qualifications for the Associate Vice President for Member Engagement at the Tuition Exchange. Candidates should also provide the names and contact information of at least three professional references. For confidentiality, references will not be contacted without permission. Please forward materials to Search@TuitionExchange.org by April 5 for priority consideration. The position is full-time, fully remote, and has a preferred start date of May 20.